One of the fastest ways to waste time in business is trying to convince someone they need what you sell. 🤑
Instead, look for people who are already searching for a solution.
One of my favorite ways to do this is with AI.
Open Claude, ChatGPT, or Perplexity and ask:
“I’m a [your business]. My ideal customer is already looking for a solution to [problem]. What questions are they typing into Google, Reddit, YouTube, TikTok, and ChatGPT right before they’re ready to invest? Organize the results by platform and buying intent.”
Don’t stop there. Take the questions it gives you and look them up yourself.
- Read the Reddit threads.
- Look at the comments on YouTube videos.
- Search those phrases on Google.
- Pay attention to the language people use when they’re frustrated, comparing options, or asking for recommendations. That’s often where buying intent shows up.
The goal isn’t to create interest.The goal is to show up where interest already exists.
If you consistently answer the questions your ideal customer is already asking, you’ll spend less time chasing leads and more time talking to people with buying intent who are actively looking for help.
-Whit 🫶🏽😬