Family, tomorrow we’re diving into one of the MOST important parts of NIL and brand building, something every athlete needs but very few know how to create:
Your 60-Second Origin Story.
This is the story that gets you noticed, trusted, remembered, and chosen by coaches and brands… even if you have low followers, even if you’re at a smaller school, even if you’re just getting started.
Here’s what we’ll cover on the call:
• Why every athlete needs a powerful story
Your story is your advantage, your separation, your identity, and your brand foundation.
• The 4-part storytelling formula
Simple, repeatable, and perfect for athletes who don’t know what to say or where to start.
• How to turn adversity or uniqueness into brand power
Injuries, setbacks, moving schools, being overlooked — all of it becomes part of your NIL leverage.
• Live practice with volunteers
We’ll build stories together so everyone sees exactly how it works.
Every athlete will leave the call with a clear, simple, ready-to-use script they can plug into:
- Their IG bio
- Captions
- Reels & TikToks
- Interviews
- Brand pitches
- Recruiting messages
This is going to be one of the most transformation-filled calls we’ve ever done.
Come ready. Come focused. Come prepared to speak your story with confidence.