Salary: $145,000 - $155,000 USD
Location: Remote (United States)
Company Name: Branch
Role: Lead vertical-specific marketing strategy and positioning to establish Branch as a category leader and drive brand preference and revenue growth.
Qualifications: 5+ years B2B strategic marketing, vertical SaaS or fintech experience, enterprise storytelling, market research and positioning, cross-functional leadership, data-informed decision making
Key Tasks: own vertical marketing roadmap and budget, define brand messaging and positioning, lead thought leadership initiatives, manage and mentor program manager, collaborate with sales and product marketing, track and optimize brand impact