[Hiring] [Remote Work] [Marketing] Product Marketing Manager
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ROLE OVERVIEW
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Role: Lead go-to-market strategy, positioning, messaging, and sales enablement for audit and financial reporting software, translating real accounting firm workflows into commercially impactful product narratives.
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APPLY
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COMPENSATION & WORK DETAILS
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Salary: Competitive (Based on experience)
Pay Type: Salary
Work Type: Full-Time – Permanent
Location: Remote – United States
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KEY TASKS
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Key Tasks: Develop and refine value propositions grounded in real audit and accounting workflows, translate product functionality and automation capabilities into practitioner-focused messaging, create and maintain sales enablement assets including pitch decks info sheets and battlecards, manage enablement content and training in Mindtickle, conduct competitive intelligence and market analysis to refine GTM strategy, own and strengthen presence on G2 and peer review platforms, partner with Sales and Customer Success to drive customer reviews, support product and feature launches with full GTM asset delivery, participate in sales and customer calls to validate messaging and identify objection trends
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QUALIFICATIONS
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Qualifications: 3–5 years B2B SaaS product marketing experience with prior accounting background OR 2–4 years audit/accounting firm experience with strong aptitude for messaging and commercial strategy, strong interest in modernizing accounting through technology, ability to translate practitioner realities into compelling positioning, familiarity with sales enablement and competitive analysis, willingness to leverage AI tools for research and workflow optimization
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TOOLS & CLIENT
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Tools: Mindtickle, G2, Sales Enablement Platforms, Competitive Intelligence Tools, AI Research Tools
Client Type: B2B FinTech – Audit & Accounting Software
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ROLE TAGS
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Category: [Marketing]
Sub-Category: [Product Marketing] [Sales Enablement] [FinTech SaaS]
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Ivan Vazquez
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[Hiring] [Remote Work] [Marketing] Product Marketing Manager
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