[Hiring] [Remote Work] [Marketing] Demand Generation Marketing Manager
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ROLE OVERVIEW
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Role: Lead integrated, multi-channel demand generation programs to drive qualified pipeline, accelerate deal velocity, and support revenue growth across North America and Latin America for a cybersecurity SaaS company.
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APPLY
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COMPENSATION & WORK DETAILS
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Salary: $115,000 – $130,000 USD annually
Pay Type: Salary
Work Type: Full-Time
Location: Remote (North America / Latin America focus)
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KEY TASKS
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Key Tasks: Develop and execute full-funnel demand generation campaigns aligned to GTM priorities, own EQL MQL and pipeline targets across NA and LATAM, build persona-based programs targeting CISOs IT Directors MSPs and channel partners, activate campaigns across paid media email webinars content syndication field marketing and partner programs, design mid- and bottom-of-funnel initiatives to improve conversion and deal velocity, collaborate with Product Marketing and Content on asset creation, optimize messaging targeting and channel mix through A/B testing, track funnel metrics from MQL to Closed Won, partner with Revenue Operations on attribution lead scoring and reporting accuracy, support quarterly forecasting and campaign planning
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QUALIFICATIONS
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Qualifications: 5–8 years B2B SaaS marketing experience (cybersecurity or IT infrastructure preferred), proven track record driving measurable pipeline and revenue impact, experience in channel-first or partner-led organizations, strong knowledge of full-funnel metrics and attribution models, hands-on experience with marketing automation and CRM platforms such as HubSpot Marketo or Salesforce, strong analytical and project management skills, ability to collaborate cross-functionally in fast-paced environments
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TOOLS & CLIENT
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Tools: HubSpot, Marketo, Salesforce, Paid Media Platforms, Webinar Platforms, Marketing Automation Tools
Client Type: B2B SaaS – Cybersecurity
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ROLE TAGS
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Category: [Marketing]
Sub-Category: [Demand Generation] [B2B SaaS Marketing] [Cybersecurity Marketing]
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Ivan Vazquez
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[Hiring] [Remote Work] [Marketing] Demand Generation Marketing Manager
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