Salary: $133,700 - $173,800 USD
Location: Remote (United States)
Company Name: Blackbaud
Role: Lead product marketing strategy and go-to-market execution for financial management solutions to drive growth, differentiation, and customer impact in the social impact sector.
Qualifications: 10+ years product or field marketing, 5+ years team leadership, SaaS marketing expertise, pricing and GTM strategy, competitive intelligence, AI tools adoption, Salesforce and Marketo, executive communication
Key Tasks: lead product launches and storytelling, define pricing and offer strategy, develop GTM and growth plans, enable sales with messaging and assets, analyze portfolio performance, manage PMK budgets and team development, collaborate cross-functionally