The morning weather feels tentative, like it woke up without a plan. Clouds hang around doing very little, just enough to be noticed. The temperature sits in a comfortable middle ground that avoids strong opinions. A light breeze moves through now and then, mostly for effect. Sunlight shows up briefly, then disappears like it forgot something. The air smells clean, but not in a dramatic way. People dress in layers, just in case the sky changes its mind. It is the kind of weather that makes walks feel optional, not urgent. Nothing extreme happens, which is sort of the point. By evening, the day settles quietly, leaving no strong memories behind.

I noticed that Skool only shows the first ~115 characters or so of a post. When you’re making posts, especially long ones, I’d focus on those first 115 to “hook” the reader right off the bat. Anything past 115 and the user has to click to see the rest. Not saying this is a good example lol, just something I noticed and wanted to share.

Hey All, With all the recent excitement I've had about the new UTM feature, I wanted to take a step back and explain what they are. UTM parameters are basically little tags you add to the end of a URL to help track where your traffic is coming from. They don’t change the destination of your link, they just tell skooly where they came from. Example: - https://yourwebsite.com?utm_source=instagram&utm_medium=social&utm_campaign=launch1 When someone clicks that link, you’ll know it came from Instagram, as part of your “launch1” campaign. Skooly already does this pretty well out of the box, but with adding your own UTM parameters you can track ANYTHING and filter based on that information in the analytics page for your skooly links. If you want help setting it up or have any questions, drop a comment. P.S. FYI UTM stands for Urchin Tracking Module It's from an old web analytics company called Urchin, which Google bought back in the day. Their tracking system became the foundation of Google Analytics, and the term “UTM parameters” stuck.

Hi All, Just wanted to make a quick video showing how you can set up a custom domain with skooly. If you give it a try, ping me, as there is 1 step that needs to be done on my side. Thanks, Joe

Hi All, A few updates to be aware of: 1) I enabled free trials for the premium and VIP tiers 2) VIP tier now includes a weekly report which contains: a) link performance analysis and recommendations b) a list of suspected bots/scammers in your group c) Course progress statistics within your group Hope everyone’s having a great week and staying warm (we’re expecting snow tomorrow in Virginia) Cheers, Joe