The 3 Words That Shape How You Show Up
One of the most practical frameworks I’ve ever learned came from Brendon Burchard:
Decide the 3 words that describe how you want to show up —
then remind yourself of them daily.
Not goals.
Not outcomes.
Not to-do lists.
Identity + intention.
Because the truth is:
We don’t just “become” who we want to be.
We have to train ourselves to show up that way — on purpose.
Why this works
Most people let their environment decide how they act:
• Stress → reactive
• Pressure → scattered
• Opportunity → distracted
High performers flip that.
They decide who they will be first, then let that guide:
• how they respond
• what they say yes to
• what they say no to
• how they show up when it’s inconvenient
Your 3 words act like a personal operating system.
How to use this framework
1️⃣ Choose 3 words that describe how you want to show up, not how you feel right now.
Examples:
• Calm
• Decisive
• Present
Or:
• Focused
• Grounded
• Consistent
There’s no “right” set — only honest ones.
2️⃣ Put them somewhere you’ll see daily:
• Phone reminder
• Lock screen
• Notebook
• Desk
• Bathroom mirror
3️⃣ Ask this simple question throughout the day:
“Am I showing up as my 3 words right now?”
That question alone changes behavior.
Why this matters
Life will always try to pull you into:
• distraction
• urgency
• emotional reactions
Your 3 words pull you back to:
• intention
• discipline
• alignment
You don’t need more motivation.
You need better reminders.
Your turn
Drop your 3 words below.
Not what you wish you were —
but who you’re committing to being.
This is how we train identity, not just chase outcomes.
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7 comments
Gilbert Urbina
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The 3 Words That Shape How You Show Up
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