There are a lot of big promises around AI. But inside real businesses, here is what I keep seeing • Some owners do not touch it at all, they think it is still “in the future”. • Some use ChatGPT for copy or ideas, then go back to the same manual workflows. • A few have started to build real systems, for example AI answering enquiries, qualifying leads, sending follow ups and updating their tools. I am curious where you really are, not where you think you should be. Right now, your business is [1] Not using AI at all [2] Using AI for small tasks, no real systems [3] Has at least one AI system running in a live process [4] AI is deeply integrated, you cannot imagine going back Comment with your number and your industry. I want to see how different markets are moving, and I can share what I see working in similar businesses.

The world only changes when someone decides improvement is non-negotiable.

I've built an extensive OS inside ChatGPT for my projects, etc. I asked it to "Give itself a name". It came back with "Scout", and with a follow up prompt of asking "What do you look like?" produced a generated picture of itself. Try it out. It gives insights into how AI sees you looking at AI. PS: If it doesn't resonant, keep pulling. Ask it again (for me, the picture). Remember, it is reflective - you know what you think of it, not the other way around.

There's a question we hear constantly that immediately tells us someone will struggle with AI—even if they don't realize it. The question: "Am I using AI the right way?" Why this question kills progress: - It assumes there's ONE "right" way to use AI - It creates analysis paralysis before you even start - It focuses on rules instead of results - It makes you second-guess every experiment The mindset shift that changes everything: Instead of: "Am I using AI the right way?" Ask: "Is this AI usage solving my actual problem?" Instead of: "Is this the correct prompt structure?" Ask: "Did I get a useful output I can work with?" Instead of: "Should I be using this AI tool differently?" Ask: "Is this tool saving me time or improving my results?" The truth: There is no "right way" to use AI. There's only "effective for YOUR situation" and "not effective for YOUR situation." Examples of "wrong" AI usage that actually works: - Using ChatGPT as a thinking partner instead of just for writing - Asking AI to explain things you already know to get new perspectives - Using AI to generate bad ideas that spark good ones Your confidence-building challenge: For one week, stop asking "Am I doing this right?" and start asking "Is this working for me?" What AI "rule" have you been worried about breaking? 🔓