11d • General Discussion
Ever tried filling a bucket with a tiny hole in it?
No matter how much water you pour in, it keeps leaking
That’s exactly how I explain revenue leakage to my clients
Most businesses think the fix is:
“Let’s add more marketing.”
“Let’s change the container.”
But the real issue is simpler
If enquiries come in
and replies are delayed
or follow-ups don’t happen
money quietly slips out.
No drama.
No alerts.
Just lost revenue.
I see this all the time.
Instagram. WhatsApp. Website. Facebook.
Messages everywhere.
Responses nowhere.
This isn’t a growth problem.
It’s a response + follow-up problem.
So instead of rebuilding everything, I do one thing:
👉 Put a DAP Sealant on the leak.
Catch every enquirer
Reply instantly
Qualify it properly
Follow up until it converts or clearly drops.
That’s it.
Fix the leak first.
Then scale.
Because pouring more water into a broken bucket
never works.
4
2 comments
Ever tried filling a bucket with a tiny hole in it?
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