Apr '24 (edited) • 🔥 Community Value
3 Headline Tips: Reel in your prospects with 👇 this METHOD
AVOID “IF” HEADLINES... Be declarative in your headlines.
Avoid conditional phrases, such as "IF You Buy This High-Efficiency Furnace, You’ll Save
Money On Your Electric Bill,"
And
"You CAN Enjoy Two Weeks at Disney with Transat
Holidays."
Conditional phrases drain the power from your headlines.
So, do these THREE things instead 👇.
✔ Put your prospect right into your headline.
✔ Assume that your prospect has the need that you are addressing.
✔ Speak as though the prospect is already satisfied with your product.
For example: "Watch Your Electric Bill Shrink With This High-Efficiency Furnace," or "Enjoy
Two Weeks at Disney with Transat Holidays."
SAY THINGS IN THE PRESENT TENSE IN YOUR HEADLINES
Put vigour and drama into your headlines by saying things in the present tense instead of in the
past or future tense.
The present tense is stronger and more immediate than the past tense:
“I Saved $1,000 With My Midland Bank Mortgage” is weaker than “I'm Saving $1,000 With My Midland Bank
Mortgage.”
The present tense is stronger than the future tense:
"T.E.S.T. Computers Will Make You More Productive is weaker than "T.E.S.T. Computers
Make You More Productive."
That's it for today...
If you've gained some kinda value from here, consider leaving a like below as it motivates me a lot..
Thank you
Until tomorrow...
Dushyant Rawat
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3 Headline Tips: Reel in your prospects with 👇 this METHOD
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