They decide to watch your title and thumbnail.
In the feed, all anyone sees is a small picture and a few words โ that's what they choose between, not your actual video. So your title and thumbnail aren't decoration; they're the most important part.
Rule: your title and thumbnail should say two different things that work together, not the same thing twice.
๐ฏ Do this today: Take your last video. Write 5 brand-new titles for it right now. The 5th is usually the best.
โ Reply with your current title and I'll give you a sharper one ๐