Welcome Our Newest Member & Monday Motivation

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Hey Syndicate Fam, give a warm welcome to our newest member

William, if you have the chance, go to our "Introductions" tab and tell us a bit about yourself. We are happy to have you here! You can also go to the "Map" tab and see if there's any other members near you.

I wrote in the newsletter yesterday that I wanted to focus a bit on Sales for the next week or two. As we grow our businesses with products or services, we need sales to grow and thrive. Here is a little exercise to get us all started, no matter what field you're in.

Monday Motivation: Start Your Week Where the Sales Already Say “Yes”

Most businesses don’t have a sales problem. They have a focus problem.

Too many creators, founders, and organizations spend their week chasing new audiences… while ignoring the audience that’s already raising their hand.

So today, we begin this week’s Increase Sales Challenge with the single highest-impact move you can make:

Identify Your Best Audience Segment

Your best customers are already telling you who they are. Your job is simply to listen.

Here’s your Monday action:

1. Look at your recent activity. Check your last 30–90 days of:

Purchases
Booked services
Donations
Email clicks
Social DMs
Community engagement

2. Identify patterns..... Ask:

Who buys most often?
Who spends the most?
Who refers others?
Who engages fastest?

3. Define that segment clearly. Example: “Gay men 35–55 who engage with my Instagram Stories and purchase digital products within 48 hours of release.” Or: “Queer-owned small businesses that book consulting packages after attending a live workshop.” "Audiences that found my show on ______"

4. Name this segment. Give them an identity: