FYI: There is a known issue with Meta's targeting right now. Example attached. Notice how small my estimated audience size is on the right side of the screenshot. Based on the cities and radius that I am targeting, the audience size should be at least 1 million people. I am on the phone with Meta support right now, and they are looking into this issue.
If you have ads running right now, I would check this for yourself. If the audience size doesnt line up for the area you are targeting, AND if you are not getting consistent leads, I would turn off your ad until this is resolved.
Let me know if you are having the same issue!