Step 1: Find a High-Demand Job Opening
Search job boards like Indeed in your country and find a role that's in high demand. This will be your demo campaign β an example you can later use to showcase results to other businesses hiring for similar roles.
Step 2: Set Up Your First Social Recruiting Campaign
- Go to business.facebook.com, create an account, and set up your first campaign.
- Use Canva to design a simple job ad.
- Use ChatGPT to help write compelling ad copy.
- Build your application funnel using Facebook Lead Forms (free) or Perspective.
Youβll run this campaign from your own Facebook Business Page (which you can set up in under a minute).
π Donβt worry if youβre not sure how to do this β we teach you everything step by step inside Social Recruiting Academy PRO.
Step 3: Launch the Campaign
- Spend around $50β$100 to test the ad
- Aim to collect 10β20 qualified applicants to show proof of concept
Step 4: Record a Case Study
Use Loom to record your screen and walk through the results:
- Show the ad
- Show the application process
- Highlight metrics like cost-per-applicant
This becomes your social proof to attract real clients.
Step 5: Start Outreach
Reach out to businesses hiring for the same role via:
Send them your case study video and ask:
βWhat do you normally pay for recruitment?β
Then show them how you can deliver better results β faster and cheaper than traditional methods.
Step 6: Offer a Free Trial
Commit to reaching out to at least 100 businesses. Offer your service for free β just ask them to cover the ad budget in exchange for:
- A testimonial
- A case study
- A referral
Step 7: Deliver a Great Experience
Make sure to provide real value and excellent service. Then ask:
βDo you know any other business owners who are hiring right now?β (Chances are, they do β most entrepreneurs know plenty of others.)
Step 8: Productize Your Offer & Stay Consistent
Once youβve got a few wins, build a clear offer around a specific niche. Continue delivering high-quality service and stay consistent with outreach and delivery.
π‘ This is how you start a real business, solve a real problem, and earn location-independent income by helping companies find great people.
π₯ Want personalized support and step-by-step training to launch & scale your agency?