I came across this website, and it stood out to me as an interesting example of a Tech Lead Magnet.

Salesman.com offers a framework sales-training, and they are very systemized about it.

Part of their system is based around this free assessment software, which is a series of questions that tests your personality, and then outputs your strengths and weaknesses as a salesman.

As far as digital products go, it is very simple.

No one is going to pay to use this tool on it's own - but when combined with ... See more