Margin Makers: SMB Accelerator
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William Porter
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Marketing Book Complete
BOOK 2 — MARKETING: Get in Front of the Right People
Chapters
Lead Generation BasicsHow to attract attention and get people interested.
Choosing Your ChannelsPick 1–2 places where your customers already spend time.
Simple Marketing MessageSay what you do in a way real people understand.
The Beginner’s FunnelAwareness → Interest → Lead.
Tracking Basic NumbersKnow how many leads you get and where they come from.
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Marketing Book Complete
Margin Makers: SMB Accelerator
skool.com/smb-4153
Scale your business in 90 days without spending more.
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