When everything goes down at once — ChatGPT, OpenAI, Canva — it’s like the universe sends small business owners a forced “tech timeout.” But honestly? You can still get a ton done without touching a screen. This morning, ChatGPT and all of the apps we use to help run our small businesses were down. I panicked at first, but than I made a list... ✨ What to Do When ALL the Tech Is Down 1. Brain-Dump Content Ideas on Paper Grab a notebook and write down: - FAQs customers always ask - Stories you’ve never shared - Wins, lessons, and mistakes - Hooks and headline ideas 2. Map Out Your Next 30 Days of Content Draw a simple layout: - Week 1: Awareness - Week 2: Value - Week 3: Trust - Week 4: Promotion 3. Plan Your Next Offer Upgrade Ask yourself: - What do customers keep struggling with? - Where do clients get stuck? - What could you simplify, package, or add on? 4. Refresh Your Messaging Write out: - Your brand promise - Your values - The transformation you create - The ONE sentence that explains what you do 5. Batch Shoot Quick Content Clips on Your Phone - B-roll of your workspace - You working - You writing - You packaging - Behind-the-scenes moments If the entire internet is having a meltdown, it’s okay to breathe. You’ve probably been “on” for weeks. A tech outage can double as a reset.

Let's get right into it... I've got some fun ones for you, so you can get ahead of the game next week! Make sure to share your reels in the comments so we can see how they turned out! "I don't understand [blank], can you break it down for me?" Back to Back Reel Trend (needs 2 people) I know I should sleep, but the voices in my head go... Series Idea: Confessions of a [blank] If DMs were real life (use your funny DMs - this video can be done with one person if you get creative)

Hey friends 👋 I’ve been keeping an eye on what’s happening in the marketing world this week. Here’s what’s up 👇 🔔 Big brands are diving deep into AI One of the biggest ad agencies just dropped $400M on Google AI tools. Translation: AI is getting smarter and easier to use for us too. What to do: ✅Try one AI tool this week (for ideas, captions, or images) ✅Practice quick-post workflows — done > perfect ------------------------------------ 🔔 “Being human” is trending (finally! Marketers are realizing real stories beat polished ads. Good news: that’s our lane. Small businesses win here. What to do: ✅Post something behind-the-scenes or share your “why” ✅Show your face — people connect with people ------------------------------------ 🔔 Social-first + influencer-led is the new normal Big brands are shifting half their budget into social and influencer content. If they’re going all-in, we know where the attention is. What to do: ✅Partner with a local creator or loyal customer ✅Test a small boosted post — even $50 can teach you a lot ------------------------------------ ✅ This week’s small biz checklist - Check your audience age - Try one AI tool - Post something personal - Find one collab partner - Test a boosted post Which of these are you already doing — or planning to try next? Drop it below so we can all cheer each other on 👇

Instagram Trends & Trending Audio Welcome to this week’s trend and audio update! Use these to stay current, show up with confidence, and ride the algorithm in a way that feels aligned with your brand! Being [blank].... [list 5-7 problems] [insert 3 pain points as quotes from potential clients] POV: when [problem] because I keep [solution] Whenever I see people who think [myth] "How often do you think about [blank]?"

Here’s a quick roundup of what’s changing across the major platforms, and how it might matter for your business 👇 👉 Pinterest is rolling out smarter board suggestions and product ideas based on what people save. Tip: Review your board names and make sure your Pins are visually clear and “save-worthy.” The better your Pins, the more the AI promotes them. 👉 The White House says a TikTok agreement could be signed this week. This might shift ownership or data rules in the U.S. Tip: Use TikTok, but build your email list or community elsewhere too, never rely on one platform. 👉 Facebook’s simplifying how business Pages are categorized. Your category affects what tools and visibility you get. Tip: Check your Page settings and confirm your category still fits your current business focus. 👉 Which update affects you most — Pinterest’s AI tools, TikTok’s deal, or Facebook’s Page changes?