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8d • 📚 Learnings
Why I stopped copy-pasting the exact same post everywhere
I used to take one post, trim it a little bit, and put it everywhere.
It looked like a good shortcut at the time, because... hey, I was present, right?!
But it also made every place feel flat and boring, and really nobody would interact with my posts.
Now I like to take one idea and give each spot a different job instead.
- LinkedIn gives me the space to explain my big thoughts and walk through the thinking.
- Instagram helps me make the idea easy to look at or save for later.
- Facebook gives people room to talk back and chat with each other.
The core idea stays the same, but the real experience changes for whoever is reading it.
I am trying this out now because just posting more stuff was not fixing the quiet.
I would love to know...
Are you omni-present on all the platforms?
And do you give each place a different job, or do you mostly just change the words around?
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Why I stopped copy-pasting the exact same post everywhere
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