Tell me about your dream customer 🥂
It's been a busy week in here. So many new faces showing up and I want to actually get to know you guys before we all jump into Day 1 on Monday.
So here's a little exercise..
Finish this sentence for me, in the comments..
My dream customer is _____
And be specific. Not "women 35-50 who like crafts." Be SPECIFIC.
Like.. "she's a sleep-deprived mom of a kid with eczema who's been reading ingredient labels at midnight for a year and is finally ready to commit to a brand she can actually pronounce."
Or..
"he's a 60-year-old retiree who just got into hot sauce after his cardiologist took away his coffee and now needs hobbies that don't kill him."
Drop them below.. someone we could close our eyes and see. And don't tell us what you sell.. if your person is specific enough, we can probably guess.
The clearer you can see them, the more your store can actually do for them. so don't half-ass this.
For those of you who ahve just joined us and who haven't introduced yourselves yet, this is your invitation to step in, don't be shy. This is a good excerise for you! There are no right and wrong answers.
For my regulars.. some of you have shifted who you're talking to since the last challenge. Drop the current version and let me see how they've evolved.
Ok LETTSSSS GO 🥂
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Jen Ritchie
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Tell me about your dream customer 🥂
Shopify Growth Collective🥂
A strategy community for Shopify founders figuring out why their store isn’t converting — and how to grow without guessing.
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