Apr 20 • Wins & Tips
Being Remarkable
Hey SPers,
I just closed my latest theatre show and it went well.
Still some audience development needed as we did not sell enough to break even but that was expected.
It is a new target market for the venue, and none of that audience knows me or the work that I create but I was very encouraged by the comments that we had of people leaving the show.
People across all demographics: we had kids around that 5-year-old age group and then kids in the target market, that sort of 8- to 12-year-old age group and then even the parents and the grandparents came out saying that they really enjoyed the show, which was quite a surprise because I didn't expect it to be so widely received.
But the feedback was great and there were people that came back a second time and there were people that really pushed word of mouth and helped spread it so that the ticket sales in the last week were definitely buoyed by the conversation that was happening.
This comes down to this idea of creating work that is remarkable, purely in that sense of 'worthy of being remarked about'. That's literally what remarkable means and it's what I'm aiming for with the work that I create in order to grow my audience.
I think it's something that we should all be thinking about as creatives.
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Being Remarkable
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