Dec '24 • General
What's the point???
I was on a call with an agency owner last week breaking down their agency for an audit and my heart dropped when they told me they weren't communicating the work they were doing to clients....
Imagine if you paid some guys online to build you a house.
Would you feel safer in your investment if you could look out your window every day and see the progress OR if you had no real clue about anything that was happening to the construction?
This is the exact thing most agency owners are doing and it doesn't make any sense.
If you are completing any sort of work for your clients whether that's improving copy, touching up landing pages, recording ads whatever it may be COMMUNICATE WITH THEM
They will feel more secure in your service and actually feel like their money is going somewhere because they can actually see you working hard....
If you want more info on this concept check out the Progress Principle.
I always keep my clients in the loop with work
Sometimes I'll let my clients know what we are doing
I don't tell my clients all the work we do BTS
3
3 comments
What's the point???
skool.com/scale-proof
Building scale-proof agencies one system at a time🚀
Leaderboard (30-day)
1
+1
2
+1
Powered by