Jun 24 • Open Chat
google ads made simple
Starting with Google Ads can feel a bit overwhelming at first.
So I’ve made it super simple for you.
Here are 10 beginner-friendly tips to help you launch smart, avoid wasting money, and start seeing results — fast.
✅ 1. Start small
Begin with one campaign and one goal — like getting more website visits or collecting leads.
This keeps everything focused and easier to manage.
✅ 2. Use search campaigns first
Search ads show up when people are actively looking for what you offer.
They’re the best place to start before trying display or video ads.
✅ 3. Write clear, simple ad copy
No fancy language. Just say what you offer, who it’s for, and what action you want them to take — like “Book your free consult.”
✅ 4. Target specific locations
Only serve customers in New York? Or Los Angeles?
Make sure your ads show only to people in those areas — not the whole country.
✅ 5. Add negative keywords
These block your ad from showing up in the wrong searches.
Example: if you don’t offer free services, add “free” as a negative keyword.
✅ 6. Set a daily budget you’re comfortable with
Start small — $5 to $10/day is totally fine.
You can always increase later once you see what’s working.
✅ 7. Track conversions
Know what counts as a win — form submissions, calls, purchases.
If you don’t track conversions, you can’t measure success.
✅ 8. Use broad match carefully
Broad match can bring in lots of traffic — but not always quality.
Start with phrase match or exact match for more control.
✅ 9. Check your search terms regularly
See exactly what people type before clicking your ad.
Use that info to improve targeting and block irrelevant traffic.
✅ 10. Let the data guide you
Don’t tweak your ads every day.
Let them run, collect data, and then optimize based on real performance.
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google ads made simple
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