GoHighLevel (GHL) pipelines are the visual representation of your sales process, allowing you to track leads and automate actions as they move through different stages.
Core Components
- Pipelines: These are high-level categories for different workflows, such as a New Sales Pipeline, Client Onboarding, or Recruiting.
- Stages: These are individual steps within a pipeline. Common stages include New Inquiry, Booked Call, Proposal Sent, and Closed Won/Lost.
- Opportunities: These are the individual "cards" representing a potential deal or lead that moves through the stages.
Key Features & Functionality
- Visual Management: Use the Opportunities tab to drag and drop cards between stages, providing a clear bird's-eye view of your business performance.
- Automated Triggers: You can set up Workflows to trigger specific actions, like sending an SMS or email, whenever an opportunity enters a new stage.
- Reporting Visibility: Each pipeline stage can be toggled to appear in Funnel or Pie charts on your dashboard, helping you track conversion rates and revenue.
- Custom Fields: You can add specific data fields (e.g., Lead Value, assigned team member) to each opportunity card for detailed tracking.
How to Set Up a New Pipeline
- Navigate to Opportunities Pipelines in your sub-account.
- Click "Create New Pipeline".
- Name your pipeline and define unique stage names that match your workflow.
- Save to begin adding leads manually or via Automation Workflows.
Managing Pipeline Stages
- Reordering: Use the up/down arrows in the pipeline settings to change stage order.
- Deleting Stages: When deleting a stage, GHL allows you to select a destination stage so that existing opportunities are not lost.