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Press on pricing
Hey guys I need some advice I’m starting up a press on business connected to my main business to fill in a bit of free time. I do a lot of free hand detailed art as well as 3D what sort of pricing do you think is fair would you recommend doing a price tier based on how detailed the sets are? Attached are a few I have some so fair let me know what you think.
Press on pricing
Markup vs Margins 💸
A lot of nail techs follow this approach: You tally up your costs - rent, stock, disposables, wifi - then add 20-30% on top. It’s quick, it makes sense, and most importantly, it feels like profit. But this kind of pricing is one of the biggest reasons why, at the end of the week, there’s less money in the bank than expected. Here’s the issue: that 30% you’re adding isn’t your profit - it’s markup, and markup doesn’t tell you how much you’re keeping. What’s the difference? Let’s say you price a set at $104. Your total costs to do the service come to $80 (including booking system, hourly rate, electricity, etc). That leaves you with $24 in gross profit. Markup -> $24 profit divided by $80 cost = 30% Margin -> $24 profit divided by $108 revenue = 22.2% That’s a 7.8% difference. That 7.8% loss might seem small on each service, but spread across each service, over a year? Let’s say you do a service that costs $80. Then you add $24 profit. Charge: $104 That’s 30% right? Wrong. That’s only 23%. To get 30%, You’d need to charge $114.30. Here’s why… Markup is the percentage you add to the service cost. Margin is a percentage of the service price. Always add margin, not markup. Services add up. That $10.30 mistake? Over 980 sets = $10,094 lost. Every. Single. Year. (And then you add tax 😂)
After Hours Fee
I’ve had a lot of reschedules lately and I am usually fully booked 2 weeks out which is resulting in me having to either work really late nights or on my on my only day off. I already have a lack of boundaries but it’s meaning that I’m literally having no time outside of work. Does anyone have an after hours fee in place and if so how much?
LET’S TALK PRICING 💸
The conversation about how much we charge for our services is buzzing again, and I really do love this topic! So let’s see: how long have you been doing nails for and how much do you currently charge? 💅
Commission vs. Hourly vs. Booth Rent 💰
🏠 Different pay structures = different financial realities. 👉 Have you worked under all three, and which one worked best for you?
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