I’ve Been Inconsistent With the Calls, Here’s the Reset

Hey everyone I want to be properly honest with you.

I’ve been half-hearted with the group calls.

At the start I tried to make them feel like a “webinar”. Then it became more of a support call.

But the real issue in the early days was… sometimes nobody showed up. I’d be sat there on my own, it would sting a bit, and I started ducking out or finding an excuse not to run it.

Then life piled on: flu around the house before Christmas, sick parents, and we had a brutal snowstorm that caused multiple repairs. The calls kept getting postponed or moved… and I know that’s frustrating if you were planning around them.

So here’s my New Year reset:

I’m restarting the calls, but not as “training”. Not even as “support”.The main point is to actually meet the community and get to know each other.

I’ve put the next 10 calls in the diary.

✅ Every Monday

✅ You’ll find them under the Calendar tab

If you’ve never joined one before, this is the perfect time. Even if you just pop in for 10 minutes to say hi that’s a win.

One last thing before I sign off: if you ever wonder what I can help with inside these calls, here’s a real example from my last 1:1 call with

@Brett Surinak

He’s running Facebook ads to a webinar, but his “thank you” page was only tracking as a Page View meaning Meta had no idea a registration had happened. So we walked through setting that thank you page up to fire a Lead event in Events Manager (so the ads can actually optimise properly).

We also talked through improving webinar lead quality (moving away from instant lead forms to a landing page), and how to test “pattern interrupt” style creatives that stop the scroll.

That’s the kind of practical stuff I love helping with.

Anyway I’m back in the seat now. Mondays. Calendar tab.Hope to see you on the next one.

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