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The Momentun Project Zoom is happening in 3 days
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The Momentum Project
Something is different starting this Monday. Most entrepreneurs aren't stuck because they lack knowledge. We're living in the most information-rich era in human history. You can Google, YouTube, ChatGPT, or podcast your way to a PhD-level education on any topic before lunch. That's not the problem. The problem is the gap between knowing and doing. And that gap has two sides to it. The first side is internal. It's who you believe you are. It's the identity that hasn't caught up to the vision yet. It's the version of you that consumes another course, attends another conference, and watches another motivational video instead of shipping the thing you already know how to build. The second side is external. It's the absence of a system. Not a process someone else handed you. A system built around how you actually think and operate, one that runs without you manually holding every piece of it together. That's what The Momentum Project is. Every Monday. 7PM ET. Live on Zoom. I'm partnering with my good friend Erin Puricelli on this project. Erin is an entrepreneur, real estate investor, social media strategist, and Midlife Strength and Hormone Coach who has spent years helping people close the gap between who they are right now and who they're actually capable of becoming. She's not someone who talks about the work. She's someone who's done it, built on it, and now helps others move through it. This isn't a webinar. It's not a course. It's a weekly live room where identity work and real systems exist in the same conversation. If you've been sitting on something you know you should be building, this is where that changes. Most people start with process. We start with the person. See you Monday. https://us06web.zoom.us/j/89349781766?pwd=aNNCqKiCT7vqgId4jtQsAsaRoJoK4W.1
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The Momentum Project
Prompts Are Dead
Boris Cherny, the dude who invented Claude Code, says it's all about the loops now. Some people are having a difficult time with this reality because they built their kingdoms on that principle. Never a good idea with tech that moves this fast. If you're going to build your future in this space you better be prepared to pivot from day to day. Being nostalgic will make you poor.
Prompts Are Dead
Some Musk Wisdom for Your Friday
Don't try to build something great. Try to build something useful. When you can't get in the front door, build your own door. Keep the chips on the table. Start with the mission, then work backwards to make it a business. Break every problem down to physics. When told something takes 24 months, break it down and do it in six. Watch your ego-to-ability ratio. Chase work, not glory.
Some Musk Wisdom for Your Friday
Systems, Systems, Systems
A 79-inch robot just started patrolling the grocery aisle and most people walked right past it without thinking twice. It's called Tally. Kroger is running it in about 70 stores right now across Ohio and Indiana. It scans shelves multiple times a day, identifies what's low or out of stock, and sends action alerts directly to staff through a mobile app. No clipboard. No manual count. No end-of-shift inventory report. The data collection is automated. What's left for humans is interpretation and response. That's the shift showing up everywhere right now. AI takes the task that required a human body or a human hour. What remains is judgment, speed of action, and the ability to use the output. If you're an entrepreneur and you're still doing the "Tally" version of tasks in your own business, that's the thing to look at this week. What are you collecting, counting, or tracking manually that a system could be handling while you focus on what actually moves the business?
Systems, Systems, Systems
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