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Microschool Q&A: Ask/Wonder is happening in 4 days
How to enroll your first families without feeling salesy
If the word “marketing” makes you cringe, you’re normal. Most great microschools start because someone cares, not because they love selling. Here’s what actually works: 1. Be clear, not convincing. Say who your pod is for and who it’s not. The right families lean in when they recognize themselves. 2. Share the why, not the pitch. Talk about what you noticed in kids, what wasn’t working in classrooms, and what you’re building instead. Story builds trust. 3. Start local and relational. Facebook groups, friends of friends, former families, park conversations. One yes often leads to three more. 4. Price simply. Monthly tuition, clear schedule, no complicated packages. Parents want transparency more than “deals.” 5. Invite, don’t chase. End posts with “Happy to answer questions” or “Message me if you want details.” Calm confidence converts. You don’t need a full school to start. You need 3–5 aligned families. Drop your program idea below and I’ll help you soften and clarify it
Welcome to Marketing + Enrollment
If marketing makes you uncomfortable, you’re in the right place. You don’t need ads, funnels, or a big following to fill a learning pod or microschool. Most founders enroll their first families through clarity, relationships, and showing up locally. Inside this space you’ll find simple ways to: • explain what you offer in plain language • price in a way parents understand and trust • share your program without feeling salesy • fill 3–8 seats sustainably • use Step Up thoughtfully (without headaches) Start small. One clear post. One conversation. One family at a time. This is about steady enrollment, not hustle. Drop questions anytime. Founder coffee is tomorrow at 10am and we do live Q&A every Wednesday 7–8pm 💛
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Microschool Founders Grove
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This space is for current and future microschool founders who want clarity, real systems, and honest support, not hype or gatekeeping.
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