One of my favorite moments from this year’s tour came from a sales consultant with almost 40 years in this business. After one day in the room with us, she said: “Old dogs can learn new tricks.” 🤠 I think about that a lot. When you’ve been selling homes for decades, it would be easy to coast. You’ve heard every objection. You’ve ridden every market up and down. And she still sat down, opened her workbook, and practiced right alongside people in their very first year. Here’s why that matters. Experience tells you what works. Learning tells you what’s changed. And a lot has changed, just in the conversations we’ve had right here in this community: new federal law, new financing proposals, new rules in different states. The best sales consultants I know never stop being students. Dallas is three weeks away. MH Sales Mastery LIVE runs December 1st to 3rd: 🤝 Tuesday evening: networking mixer 🎯 Wednesday: full day of training (VIP dinner that night) 🗺️ Thursday: full day of training, and you leave with your 90 day action plan Speakers include DJ Pendleton, Executive Director of TMHA, and Mark Bowersox, President of MHI. Our official partner is autoMHatic Financial, with sponsors Dynamic Home Repair and Bild Media. GA is $499. VIP is $799, and there are only 20 VIP seats. Tickets are transferable, so if you can’t make it, you can send someone on your team. 👉 https://mhsalesmastery.com/mhsm-live-dallas-5087 Let’s talk: If you’ve been in this industry 15 years or more, what’s one thing you learned in the last year that changed how you sell? And if you’re newer, what’s one thing you wish a veteran would teach you? Let’s connect the two right here. 👇

If you sell homes where the buyer doesn’t own the land, you already feel this one. Here’s what the federal regulator over Fannie Mae and Freddie Mac put in writing this summer. 📄 What happened On June 24th, 2026, the Federal Housing Finance Agency (FHFA) published a proposed rule to replace the Duty to Serve regulation for Fannie Mae and Freddie Mac. Duty to Serve covers three underserved markets: manufactured housing, affordable housing preservation, and rural housing. 📊 The numbers FHFA cited ✅ About 70 to 80 percent of new manufactured homes are titled as personal property, which makes chattel loans the main way they’re financed. ✅ Chattel borrowers face a 65.6 percent denial rate, compared to 8.8 percent for site built homes. ✅ Approved chattel borrowers pay an average rate of 9.24 percent, against 6.63 percent for traditional mortgages. ✅ FHFA has offered extra credit for chattel lending every year since Duty to Serve began, and neither company has bought chattel loans under the program. Why it matters: Fannie Mae and Freddie Mac buy mortgages from lenders, which gives those lenders money to lend again. That hasn’t been happening for chattel loans under Duty to Serve. If it changes, more lenders could have more room to say yes. The honest status: this is still a proposed rule. Comments closed July 24th, 2026, and as of today FHFA’s rulemaking page shows the proposal and a June 26th correction, with no final rule. So nobody should promise a buyer anything yet. One more thing, because it matters: this is a financing access issue, not a value issue. A home in a community is every bit as much a home. 🏡 Let’s discuss: 1. When a buyer gets declined for chattel, what’s your next move? 2. What do you do early in the conversation to set buyers up for a yes? 3. If Fannie and Freddie started buying chattel loans, what would change first on your lot? 4. Source: Federal Housing Finance Agency, Federal Register, June 24th, 2026. This is industry education, not financial advice.

What are your best social media planning tips? I do pretty well but always looking for ideas. I keep a calendar and try to create content that can be used multiple ways. Also curious, what works in different areas of the country 🙂