I recorded exactly how I use ChatGPT to turn ONE winning ad into dozens of variations (without starting from scratch every time). Here's what you'll see: 1. The exact prompt I use. Screenshot it directly from the video and paste it into ChatGPT. 2. How it extracts the "first principles" of WHY your ad is working (so you're not just guessing) 3. The 5x5x5 method. 5 angles, 5 buying personas, 5 design styles... generated automatically. 4. How to give feedback and iterate when ChatGPT doesn't nail it the first time (because it won't) 5. The color inversion trick that instantly creates scroll stopping variety in your ad account This is the beginner friendly version for those of you using ChatGPT. Check it out and let me know what you think 🫶

Happy weekend! I'm doing something fun in Grow With Evelyn and I want to share the strategy with you because it's powerful. Watch the video below for the full strategy 🙌 As your membership grows, you add resources that start to become invisible. Your members might not even know they have access to amazing tools buried in your classroom. This is when you create a Hidden Gems classroom and highlight them. Here's why this works: ✅ Retention - Members suddenly see all the value they already have. It plants the seed of "there's so much more in this community than I'm using, I really need to get back into it." ✅ Content management - It's a low-effort way to overhaul valuable resources and make them timely again. I recorded fresh walkthrough videos putting each resource into context, so old content feels new without starting from scratch. ✅ Growth - You can sell this collection separately too. Run ads directly to it as a standalone offer while it also lives inside your membership. What I pulled into my Hidden Gems classroom: 📋 Skool Community Engagement Planner - Everything that actually moves the needle on community engagement in one planner with 7 post categories, real examples, and 4 weeks of worksheets. If engagement feels like pulling teeth, this fixes it. 📱 Asynchronous Voice Message Support Planner - One of the first offers I ever sold and how I got my first dollar in a brand new Skool. Perfect for an icebreaker sale or premium upgrade that's easy to deliver on your schedule. 💰 Themed 1:1 Session Offer Planner - A productized one-to-one session that creates cash flow AND content you can repurpose. Great for funding growth at the beginning or increasing customer lifetime value later. 🎨 Mockup Ad Template Vault - Gorgeous mockup templates that make your intangible offers feel real and desirable. These have been some of my top performing image ads since 2020. ✨ NEW: AI Mockup Prompt Generator - If you don't want to use Canva, this generator creates custom mockup ads for you. I actually made all the mockup images in this collection with it.

I am so excited about the new growth tab because it really helps me focus on the numbers that matter most. I spent the last 3 months checking, tracking, and optimizing traffic (aka visitors in your growth dashboard) daily and some wonderful things happened: #1: Skool got even simpler - One priority means less decision fatigue - You wake up knowing exactly what to work on - Most of your to-do list turns out to be unnecessary when you have enough traffic 😅 - You learn something new every day by looking at data based on what you actually did instead of daydreaming about all the things you could do #2: And even more fun... - New members joining daily is exciting and gives me so much energy  - Because I get the rewards I want to launch new ads, make new posts, etc… it becomes addictive because I have the positive reinforcement  - My members feel like they are cheering for and are part of the winning team. Seeing new people come in daily reassures them that they are in the right space… it’s an upward spiral #3: Plus my skool got better - Seeing which ad angles perform helped me to understand what I needed to add/remove from my community to give people what they want - More people means more problems to solve. New problems become new solutions. New solutions become new ads. New ads become new people. New people become new problems. I have a traffic and product development flywheel. - Fresh members means momentum and engagement in the community. More new and excited people alongside existing members who can already help them out and see how far they've come creates more community, and that's ultimately the thing we're selling What it means in numbers - I almost tripled my traffic from 6,333 to 18,012 - From an average of 3.5k in new MRR in the months before I started, to 9.1k MRR on average in the 3 months after, to 12k new MRR in the last 30 days Takeaway: When in doubt or feeling overwhelmed, open up the growth tab every day and focus on getting the traffic number up.