Upwork Outreach & Client Research Notes
Video: Huzaifa Client Research
1. Detailed Transcription
Community Sharing & Collaboration
- Haroon bhai ne suggest kiya hai ke aapke paas jo bhi question hain ya aap mujh se baat karna chahte ho to uss ko community main post kiya karo takey aur log bhi uss sey seekh sakan. Us ko apney andar na chuppa liya karo.
- Aur agar kisi ki mujh sey direct baat ho hoti hain to uss ko chahiye ke personal baatein nikal ker, baki community main post ker diya karo.
- Layers ke andar nahi jao gay to barakat kaisey ayi gi.
Bidding Strategy & Practice
- Agar bidding review kertey howey Sir Haroon kahey k client acha hain to zaroori nahi hain wo acha hi ho—uss ka matlab yeh hota hain k hum uss k upar apply ker saktey hain. Hum uss per practice ker saktey hain—jaisey k cover letters ki practice ker saktey hain or experience gain ker saktey hain.
- Word Choice: Don't use words ke "Yeh bohat perfect tha" balkey yeh kaho k "Theek tha hum ney us per apply kerna chah takey hum kuch seekh sakeyn."
Helping Others & Intentions
- Agar kisi aur ke customer ne job post ki ho to hamey chahiye k hum uss ko bata dain takey wo uss sey paise kama lay. Acha iss sey hamara kya faida hoga? Hamara yeh faida hoga k jab wo paise kamaye ga to uss ko sakoon miley ga or Allah aap sey khush ho ga or phir ho ga k "Tum zameen walo per reham karo Allah tum per reham karey ga."
Cold Outreach (Social Media & Email)
- Agar aap k pass Upwork per show howa hain or uss ki company ka name aap ko pata hain to us ko social media per dhoodho, uss ko email karo. Agar wo email ka reply nahi kerta to uss ki company k or logo ko approach karo or un sey kaho k uss ko kahey aik aik email ya msg aya hain aap ko wo perh lain.
- Email main apna nam pura mention kiya karo.
- Important Note: Kabhi bhi kisi or ki company ka name uss sey puchey bagair uss k behalf per email nahi kerney kyun k iss sey company waley or aap k liye, dono k liye masla ho sakta hain.
Value Proposition & Communication Style
- Email main sb sey top per mention karo k "Main aap ko paisey kama ker dena chahta hu takey main bhi paisey kam saku."
- Point to point baat karo, agey pechey ki formality sey niklo.
- Country touch bhi do takey wo comfort feel ker sako.
Client Convincing Strategy
- Wo aap k sath kyun connect karey? Aap ney yeh pehley batana hain. Or lakhiey k aap ko 30% share mill sakta hain agar aap mujhe uss client sey connect kerwa do. Amount batao. Uss ko breakdown bana ker do.
- Ho sakta hain aap ko profit bohat kam ho, lakin jab agli dafa aap dubara un k sath kaam karo to deal ko improve karo.
Deliverables & Portfolio
- Google slides banayo, sb ney yeh sheet banani hain. Or sheet main mention karo k hum ney client k liye kiya kiya or agey kya kam ker saktey hain uss k sath. Iss per aap paisey bhi kama saktey. Yeh data hum Sir Haroon or Asim bhai sey sheet mill sakti hain.
- Example or portfolio zaroori hain. Experience hasil karo iss sey Rizq ka darwaza khulta hain.
- Client ko Dream Outcome batayo. Uss ko bayatayo k main aik community ka part hu. Un ko free community main add kerwa do. Agar Allah ney yeh client aap k naseeb likha ho to aap ko hi miley ga.
- Client ko direct pitch karo jab tak wo aap ko "Na" (No) bol day. Research achi karo.
Ultimate Goal
- Yeh sb kerney ka maqsad kya hain? K Allah khush ho ga. Allah hamey roz toufeeq deta hain k hum logo ki help ker sakeyn.
2. Kya Seekha? (Key Learnings)
- Community Over Ego: Apne sawalat ya direct conversations ko hamesha community mein share kareyn taake sab ka bhala ho. Knowledge ko chupatey nahi hain.
- Mindset Shift during Bidding: Har "Acha Client" ka matlab order milna nahi hota, kuch clients sirf aapke cover letter aur pitches ki practice ke liye hote hain.
- Out-of-the-Box Outreach: Agar Upwork par client ka pata chale, to uski company ko LinkedIn/Social Media par dhoondo aur direct email karo. Agar ek banda reply na kare, to company ke doosre employee ko approach karo.
- Direct & Transparent Pitching: Formality khatam kareyn. Email ke top par likhein ke aap unhein paisey kama kar dena chahte hain. Client ka 30% commission/share offer karen agar wo aapko main decision-maker se connect karwa dein.
- Niyyat aur Barkat: Kaam ka silsila sirf paisa kamana nahi, balkey zameen walon par reham karna aur Allah ko khush karna hona chahiye.
3. Key Additions & Recommendations
- Follow-up Sequence: Jab aap company ke doosre logon ko email kareyn, to dhyan rakhein ke unka tone polite ho. Unhein spam feel nahi hona chahiye. For example: "Hey [Name], I sent a strategic growth plan to [Decision Maker's Name]. Just wanted to ensure it didn't get lost in their inbox."
4. Key Takeaway (Markazi Nukta)
Is poore notebook ka sab se bada sabaq yeh hai ke "Outreach sirf apne faide ke liye nahi, balkey value provide karne aur doosron ki madad karne ke liye ki jaati hai." Agar aap client ko uska Dream Outcome dikhayen, uski research achi kareyn, aur poori imaandari se baat kareyn, to kamyabi zaroor milti hai. Doosra bada nukta yeh hai ke apni learning ko community ke sath share karna chahiye taake baqi sab ka bhi faida ho.
Google docs link