18d • Notes 📝
“Sales Funnel Kya Hai Aur Kaise Kaam Karta Hai
1. Sales Funnel kya hota hai?Sales funnel aik step-by-step process hota hai jahan customer ko pehle attract kiya jata hai, phir trust build hota hai aur akhir mein sale close hoti hai.
2. Sales Funnel ke Main Stages
Awareness (Pehla Step)Is stage par log aap ke brand ya product ke baare mein pehli dafa suntay hain.– Facebook / Instagram ads– YouTube videos– Blog posts– Free contentMaqsad: Logon ka attention grab karna.
Interest (Dilchaspi Paida Karna)Yahan customer interested hota hai aur zyada jan’na chahta hai.– Lead magnet (free ebook, checklist, webinar)– Email signup– Value based contentMaqsad: Email ya contact lena.
Consideration (Soch Bichaar)Customer compare karta hai ke yeh product mere liye sahi hai ya nahi.– Email sequences– Case studies– Testimonials– Product benefits explain karnaMaqsad: Trust aur authority build karna.
Decision / Action (Sale Close Karna)Yahan customer purchase karta hai.– Limited time offer– Discounts– Bonuses– Strong CTA (Buy Now, Join Today)Maqsad: Customer se action lena.
3. Post-Sale Funnel (Retention)Sale ke baad bhi funnel khatam nahi hota.– Thank you emails– Upsells / Cross-sells– Customer support– Loyalty offersMaqsad: Repeat buyers banana.
4. Copywriting ka Role Sales Funnel mein– Headline attention grab karti hai– Story emotions connect karti hai– Benefits pain points solve kartay hain– CTA action lene par majboor karta hai
5. Successful Sales Funnel ke Tips– Simple aur clear message rakhein– Audience ka pain point samjhein– Har stage ke liye alag copy likhein– Test aur optimize kartay rahein
Short Formula Yaad Rakhein:Attention → Interest → Trust → Action → Repeat
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“Sales Funnel Kya Hai Aur Kaise Kaam Karta Hai
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