As a numbers guy, main dashboard par 'Impressions' se pehle client ka 'Net Profit Margin' dekhta hun. Jab tak aapko business ke math ka nahi pata, aap sirf paise jala rahe hain, ad nahi chala rahe.
Mera Sawal: Aapke liye sabse important metric kya hai?
ROAS (Return on Ad Spend) b
CPA (Cost Per Acquisition)
Net Profit (Sab kharche nikaal kar)