Updated my LinkedIn banner, headline and About me section
I've started cleaning up my Features section (removed all the old posts that performed well) and replaced them with links to (1) a free resource in exchange for their email address and (2) a link to a Discovery Call. I'm still working on a bridge (maybe a free workshop). Once I've decided on that, I'll upload a link to that as well.
In terms of implementing your TLC method, I've made sure that my posts this week all have a link to my lead magnet.