One of my clients made this jump in only 2 months.
The crazy part? We barely changed the offer itself.
Here are the 3 key moves we made (and how you can use them to raise your own prices on Skool):
1. Sell Yearly Only (through calls)
They stopped selling $99/month through the Skool “about page.”
Instead → sales calls only.
Why? On a call you can:
- Qualify if it’s a good fit
- Build trust & show the value
- Close at higher prices (we went to $999/year first)
This is one of my favorite ways to work only with the right people and make more money fast.
2. Increase prices step by step
We didn’t jump straight to $4,800.
It went like this: $999 → $1,999 → $2,800 → $4,800.
That step-by-step approach:
- Builds your confidence in charging more
- Lets you find the sweet spot for your offer
- Quick trick: if your close rate is above 40% → it’s time to raise your price.
3. Add a killer guarantee
When we first hit $4,800, my close rate dropped from 54% to 0% (5 calls in a row).
Why? Prospects were scared: “What if it doesn’t work for me?”
So we added a guarantee:
👉 “We’ll keep working with you until you hit the result you want.”
Next 3 calls? Closed all 3. At $4,800.
Best part → if someone doesn’t get results after a year, they almost never renew anyway. Keeping them in your community costs almost nothing, but the guarantee makes your offer a no-brainer.
Pros of this model:
- Fewer clients needed to hit your goals
- No churn (annuals stick)
- More serious clients who commit longer
- Most success stories already came from annual buyers
Cons of this model:
– Dependent on calls (not automated sales)
– Eventually need a sales team once you cross $50k/month
– Requires learning sales (though with a basic framework, founders can still close at solid rates early on)
This is the fastest way I know to scale Skool communities.
Charge more. Sell annual. Add a strong guarantee.
👉 Question for you: Would you rather sell low-ticket monthly to 100 people… or high-ticket annual to 10?
P.S.
Do you want me to close 1-5 High Ticket clients for you? Book a Skool Demo here ;)