Facebook Ads Metrics
So I’ve been running my ad for 2 week and spent £144.00. In the beginning I made a few adjustments to the headline and opening 2 lines until I read the more I mess with it the more it impacts the algorithm so I’ve faught against all my urges and just left it alone.
I’m happy with how this ad has gone and have learnt so much from going back over the calls to see how I can improve. I’ve rewritten my sales script after watching the training a further 4 times and I’m ready for my next call.
I’ve had 5 booked calls, only 1 from the links the others from me following up (which has also challenged me) and I know this is super important to keep going with.
1 said no thank you, 3 said they’d need more time even though they were either an 8 or 9 out of 10 on the process and one said yes but since has disappeared. ive followed up with them since but nothing yet.
I’ve noticed a drop off in leads to maybe 1-2 per day over the last 4 days so I’ve launched a new ad at a low rate initially to see how it goes and I’ve reduced the original ad a little too.
What I’ve learnt over the past few weeks:
  1. I hear my limiting beliefs louder and louder when things don’t pan out as I hoped or wanted. As a result I’ve gone deeper on this recording a new vision audio statement and written out my truth statement; it was brutal
  1. I have the urge to change things in my ad, my landing page and my thank you page too often. So I went back to the training and found 2 really helpful videos for the landing page which really helped. I’m committing to leaving the new ad and my landing/thank you page alone for the next 2 weeks to give a true picture of what’s happening
  1. I’ve used ChatGPT to help refine language as mild dyslexia is a problem at times which has been really helpful
  1. I felt a level of fear when going through my limiting beliefs and committing to dissolve them as if the fear was connected to the familiar however this familiar has been with me for long enough
I’ve numbered them all 1’s because they’re all just as important as the next for me.
If this helps just one person who is feeling something similar that’ll be great 🙏🏽
Sending love and good vibes to you all 🫶🏽
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Stefan Taylor
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Facebook Ads Metrics
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