Turn Every New Lead Into a Booked Job(Without Sounding Salesy)

Step 1: Lead Comes In — Immediate Action Plan

Once a lead enters your system (through a marketing agency, ad campaign, or other lead flow), your clock starts ticking.

Golden Rule:📞 Call the lead within the first 5 minutes.

Step 2: Setting the Appointment — How to Properly Book the Meeting

When you get the customer on the phone:

Get the appointment officially scheduled in your calendar.

Step 3: This is Where Most People Mess Up

Normally, salespeople would end the call right after booking:

“Sounds good! See you then — let us know if you have any questions. Bye.”

But you are going to do it differently.

✅ Stay on the phone another 10–15 minutes after booking the appointment to:

Build a real relationship.
Get the customer to like you (checking off the first principle before you even arrive).
Talk about them — their background, family, hobbies, anything personal.

People’s favorite topic is themselves. Spend time talking about them, finding common ground, and building a bond before you show up at their house.

Why This Matters:

When you show up for the appointment, it won’t feel like you’re strangers.
They’ll already trust you more because of the relationship you built on the first call.
This makes the entire sales process much easier — smoother conversations, less tension, more closes.

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