Ive reached out to a few warm leads about ai audits, but they have no clue what that even is. is there a better way to approach them with what i offer in a way thats easier to understand. im following the course, but it doesnt help. it just keeps using more verbiage that the average person who has no clue about ai would even know. Looking back on it, its not a great first impression that they have to ask what im talking about or tell me they have no clue what it is. Thanks