5d (edited) • General discussion
Marketing Notes
Useful Resources:
- Personal Brand Launch - https://www.instagram.com/p/DLmnYEKvWtS/
- 1000 Viral Hooks - https://drive.google.com/file/d/1JH3O0hHLbQt81R7dNQruZYp1jxT95B--/view
- Presentation Zen - https://www.amazon.com/Presentation-Zen-Simple-Design-Delivery/dp/0321525655
- 100m Series - https://shop.acquisition.com/collections/all
- Tamp Bree - https://www.instagram.com/tampa_bre/?hl=en
Marketing:
1. Embarrass yourself on the internet
2. Go to every bar in town and put out flyers, half pages, table stands.
3. put flyers up in random places and leave them in the bathrooms at every major outlet store in the area.
4. Surround high volume areas with yard signs including drive through, schools, major highway exit and entrance ramps.
5. Free golf opening day 10-10
6. $500 closest shot challenge the Friday after opening.
7. (Wouldn’t recommend. Converted quite well but made other owners unhappy) Comment on every golf sim ad that you see both locally and nationally undercutting their prices and calling out that you are only $30 an hour and 24/7
8. Have a bunch of college kids go to bars and hand out flyers and try to get people to the closest shot challenge.
7. Currently have an $1000 challenge announced at our facility with a video coming soon.
Lots more probably but that’s the bulk of it.
Content Types:
- Top of Funnel - Everyone
- Middle of funnel – Some People
- Bottom of funnel – Specific people that come to your course or golf a lot
- Content
If you missed our B&H x Meta "Impact With Visuals" session with Bridget Haggerty, or just want a refresher, here are the key takeaways! 🔑
- Start with a story: Build every Reel around a simple arc (Hook → Context → Conflict → S
olution → CTA), starting with the end goal and working backwards.
- Composition : Use techniques like Rule of Thirds, leading lines, and frame-in-frame to instantly improve your shots without new gear.
- Adjust your lighting: Natural window light at 90° is ideal; if indoors, aim for a key, fill, and backlight setup–even a ring light and lamp work.
- Think about audio: Use an external mic if you have one, and if not, move your phone closer to your sound source. Record a backup track just in case, and always monitor your levels.
- Edit for energy: Cut all dead space and use jump cuts from slightly different angles to make your Reel feel faster and more professional.
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Marketing Notes
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