What's the Point Anyway? (It Really **IS** Kinda Hard to Get!)

Nov 3 (edited) • Acquisition/Prospecting/Sales

So I am most certainly not panicking when it comes to Organic Traffic, Getting People into My Funnels, Doing SEO, or what not; but I still see that an 87%-decrease in traffic is a real problem!

If :

we remember that getting visitors to one's website also always was about being able and sell them item #1 (or even some more remotely-related item #2 sometimes -- else what would ever have been the point of the "old SEO-requirement" of having good and keyword-relevant blog content on a company website, without that??),

==> then:

NOT HAVING these visitors anymore IS a real problem.

Also, the entire new Zero-Click and AI strategy makes a lot of sense from Google's PoV: they have been throwing themselves at every chance they can get jumping the queue and positioning themselves at the expense of EVERYONE ELSE time and again -- from the 2012 Penguin and the 2016 Panda updates, or even before that: they have a very infamous track record of unfairly fighting ANYTHING smelling of "competition" to them (again from *their* PoV, which I don't share)! And that's a known fact out there, all over the internet, not "just me".

I am for a FREE INTERNET, standards-compliant and non-proprietary content in accordance with W3C guidelines, and freedom of speech) behind by unfairly exercising their monopoly, by cornering the market, and by only caring ab out their own nefarious agenda (why does this sound so familar...?), and "AI summaries", AI search & more are where we come closer to the end result: "Own Noting and Be Happy". Now, anyone TELL ME why I would still "be happy"?!

What's even the point of being "cited" at all -- I don't give a shit about this "credential" as long as it does not also give me dollars and cents!

Maybe someone can clarify in the Comments below why "being cited" should be of ANY value to me (other than perhaps that my good old website *internally* and *behind the scenes* ranks a little better or gains a few points in Domain Authority or other rather arcane "badge" out there (within Google's Black Box) which I don't give a damn about.

I only care about what brings visitors, builds my list & more; and they've taken that away from us!

So what really IS the point of being the foundation of what AI summaries are collected from? Lmk...

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