A friend of mine in digital marketing recently reviewed my website (just casually, nothing formal).
What stood out wasn’t anything big just small clarity issues that could easily cause someone to hesitate or leave.
It made me realize something: just like in dispatching, small inefficiencies in a system can create bigger delays than you expect.
Even if everything “works,” the flow might not be as smooth as it looks from the inside.
Has anyone here ever had something small in their setup that ended up affecting results more than you expected?