This single change in my sales onboarded me the maximum amount of carriers. πŸ“ˆ
This single change in my sales onboarded me the maximum amount of carriers. πŸ“ˆ
Whenever a dispatcher is making his sales script, he chooses the same old pain points:
❌ Waiting on pickup. ❌ Waiting all day in the truck. ❌ Driving in bad areas.
But we forget one thing:
The person we are reaching is not only a driver. He is also a Business Owner.
When he hears your sales script or opens your cold email, he is not always behind the wheel wearing a trucking cap.
He is at his CEO desk wearing his Business Owner cap. 🧒 ➑️ πŸ’Ό
He isn’t just looking for a load; he’s looking for profit margin.
He isn’t just avoiding "wait time"; he’s avoiding lost revenue.
Once I stopped pitching the driver and started pitching the CEO, the sales never stopped.
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8 comments
Ahmad Khalid
1
This single change in my sales onboarded me the maximum amount of carriers. πŸ“ˆ
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