Still using “last 7 days” to explain a 12-day campaign? Yeah… that math never holds up. 😅
GoHighLevel just made Social Planner Statistics way more useful with custom date range reporting. Now you can pick the exact start and end dates you want, and the KPIs and charts update right away. That means your reporting can finally match real business events like promos, launches, and month-end reviews.
Here’s the best part for agency owners and anyone running client accounts: you can turn on Compare and measure your selected range against the previous equivalent period. You instantly see percent change across the main numbers, including Total Posts, Likes, Followers, Impressions, and Comments. No exporting. No spreadsheets. No “give me a minute while I calculate this” on a call.
A simple workflow that works:
- Open Marketing → Social Planner → Statistics
- Set your custom date range
- Turn on Compare → Previous Period
- Read the KPI totals and percent shifts
- Check the chart view to spot the trend
Quick tip: always check Total Posts before you judge the percent change. If posting volume jumped, your metrics often rise with it. The comparison is still accurate, but the reason matters.
This update makes reporting cleaner, faster, and easier to explain. You can pull a true campaign recap in minutes and walk into client calls with confidence. 📊✅
What date range do you report on most often, weekly, monthly, or by campaign window?