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๐Ÿ“ข Announcements
๐Ÿ‘‹ Welcome to From Oven to Market
๐˜๐จ๐ฎ'๐ซ๐ž ๐ข๐ง. ๐†๐ฅ๐š๐ ๐ฒ๐จ๐ฎ'๐ซ๐ž ๐ก๐ž๐ซ๐ž. This is the room I built for bakers who are ready to move beyond baking for family and friends. Maybe you're already selling and want to do it better. Maybe you're three months away from your first farmers market. Maybe you're just wondering if any of this is possible for you. It is. And you belong here. ๐Ÿฅ– ๐–๐ก๐š๐ญ ๐ญ๐จ ๐„๐ฑ๐ฉ๐ž๐œ๐ญ The rhythm here is steady, not loud. Every week you'll see new posts from me and from fellow members across these categories: ๐Ÿ† ๐—ช๐—ถ๐—ป๐˜€ - Celebrate sold out markets, first wholesale accounts, pricing victories, and milestones. ๐Ÿž ๐—ฆ๐—ต๐—ผ๐˜„ ๐—ฌ๐—ผ๐˜‚๐—ฟ ๐—•๐—ฎ๐—ธ๐—ฒ๐˜€ - Share what came out of your oven this week. Beautiful loaves, ugly loaves, and everything in between. โ“ ๐—”๐˜€๐—ธ ๐˜๐—ต๐—ฒ ๐—ฅ๐—ผ๐—ผ๐—บ - Get honest answers from bakers who've already walked the road you're on. ๐Ÿ’ต ๐—ฃ๐—ฟ๐—ถ๐—ฐ๐—ถ๐—ป๐—ด & ๐— ๐—ผ๐—ป๐—ฒ๐˜† - Learn the numbers behind a profitable home bakery. ๐Ÿ›๏ธ ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜ ๐——๐—ฎ๐˜† - Booth setups, packaging ideas, customer stories, and market reports. ๐Ÿ“‹ ๐—–๐—ผ๐˜๐˜๐—ฎ๐—ด๐—ฒ ๐—™๐—ผ๐—ผ๐—ฑ & ๐—Ÿ๐—ฒ๐—ด๐—ฎ๐—น - Plain English guidance to help you understand your state's cottage food laws. ๐Ÿ“ฆ Monthly Market Kit Every month you'll get a brand new Market Kit that includes: โœ… A seasonal bread recipe, fully costed and priced โœ… A print ready product label โœ… A seasonal marketing angle you can use at your table โœ… A one page cottage food law tip Everything is designed so you can put it to work right away. ๐ŸŽ“ ๐“๐ก๐ž ๐‚๐ฅ๐š๐ฌ๐ฌ๐ซ๐จ๐จ๐ฆ The Classroom is where you'll find the complete From Oven to Market course. You'll also find step by step walkthroughs for: ๐Ÿž ๐‘๐ž๐œ๐ข๐ฉ๐ž ๐๐š๐ง๐ญ๐ซ๐ฒ ๐๐ซ๐จ ๐Ÿ›’ Your Storefront Builder. Both are pinned separately for easy access. ๐Ÿค ๐‡๐จ๐ฐ ๐ญ๐จ ๐”๐ฌ๐ž ๐“๐ก๐ข๐ฌ ๐‚๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ Show up the same way you'd show up at a farmers market. Bring the bread. Share a photo. Ask real questions. Tell us what worked. Tell us what didn't. Especially the ugly loaves. The members who participate consistently are almost always the ones who grow the fastest. ๐Ÿš€ ๐“๐ก๐ซ๐ž๐ž ๐“๐ก๐ข๐ง๐ ๐ฌ ๐ญ๐จ ๐ƒ๐จ ๐‘๐ข๐ ๐ก๐ญ ๐๐จ๐ฐ 1๏ธโƒฃ Introduce yourself in the Community feed. Tell us: - What you bake - Whether you're already selling or just getting started - What you're hoping to learn
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๐Ÿ“ข Announcements
Welcome in. Here's what we've been building.
Today is opening day for the From Oven to Market community on Skool. If you're reading this, you're in. That's the whole point. A quick word for the people who showed up first. We already have students enrolled in the program from the past few weeks. Yesterday I sent each of them a personal update on what we've been building behind the scenes since they joined. New course modules. A bigger Recipe Pantry Pro catalog. A brand-new Label Maker that prints FDA-style market labels with your bakery branding on them. A whole list of upgrades that landed this past month. I thought everyone walking into this room should see it too. Here's the full rundown of what shipped: https://proud-tundra-v5y5.here.now/ Take five minutes when you can. The community is here so you have a real place to come back to with questions, your own bake photos, the pricing math you're trying to figure out, the cottage food law question that's been sitting in your head. That conversation starts now. If you joined this week, you're a founding member. Free for life. Your seat is held. If you're a paid student, your access is unchanged. You're just sitting in the room where the rest of the conversation now happens. Welcome in. Henry โญ๐Ÿ”ฅ Perfection is not required. Progress is.
Welcome in. Here's what we've been building.
Hello to everyone ๐Ÿ’›
I look forward to getting to know everyone here as we take this journey together inside this wonderful space Henry has so kindly created for all of us.๐Ÿ’›๐Ÿฅ๐Ÿฅฏ๐Ÿž๐ŸŒพ๐Ÿฅ–๐Ÿ’›
Sourdough Starter from Scratch
I've never finished a starter before, and I want to start a new one so I can start making sourdough items. This may be a question for @Henry Hunter to answer, but I know there are a number of knowledgeable people out there who might also give me the answers I'm looking for. First: Since I want to sell, I'll need to make sure I have enough starter for the 6x batch. I know the standard is to start and discard at 60g, but how much should I start with so I can make that many loaves at once? Second: I've seen many posts about using different flours for starters. I plan on using Whole Wheat flour unless someone thinks something else is better for selling. I'd like to make the Country Sourdough be my base loaf if that changes opinions. Third: I've seen people mention they have a stiff starter. What does that mean? Or should I just wait until I have a starter and have become comfortable with it before I learn about that? Thanks for your help, everyone!
My FOTM Journey to date
I think most everyone here is from Crust & Crumb Academy, so you have probably read about the coursework I have completed so far and may have wondered where I went over the last couple weeks. For those that haven't followed along, I have completed the first 3 modules and started the 4th, which is a deep dive into starting our website. This is exactly what we needed when we needed it, as Virginia passed a law effective July 1 that now allows cottage bakers to sell and market online. Wonderful news for us!!! So we are busy trying to get some pictures taken and planning what we want on the site. In the meantime, Heather and I have been hard at work trying to streamline our menu and production schedule. While we have not sold any bread yet, I'm hoping to start selling Focaccia soon, and Henry has the Pro version in the Pantry now, making it easier for me to get started on that. Thanks Henry!!! For this Saturday, July 4, here's our menu plan: Enriched dough braids: raspberry & lemon Fudge: PB, Chocolate Nut, Firecracker (Firecracker is red white & blue white chocolate layers with sprinkles and pop rocks) Macarons: raspberry, chai, and s'mores Jar cakes & push pops: Banana Pudding, Strawberry, Chocolate PB, Vanilla Cookie dippers: red white & blue mini sugar cookies with 2 dips: italian buttercream and caramel Focaccia - if plans work out well; if not this week, then definitely next week. Soup in a jar: Chicken noodle & tomato basil white bean One thing we learned this year: Keep the offerings to 5-6 items. Yes, we have 7 listed for this week, but the fudge and the cakes are proven sellers, and we've made them enough to develop a simple production process. Our ultimate goal is to have 3-5 products available in 2-4 varieties or flavors each, with 1-2 specials every week. We're rotating flavors every week as well, so returning customers see new things each week. Since we're using mason jars for the jar cakes, we're letting people know if they return the jar to us, we'll give them $1 off their next order for each jar returned. The soup in a jar probably won't be a big seller until fall and winter, but it can still be a quick weekday meal, and chicken noodle & tomato are great meals when you're sick. And very fast prep, so I'll throw together 3-4 jars of each and see how they go. They are also long-lasting, so the jars leftover this week are good to sell for another couple weeks.
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๐ŸŒพ From Oven to Market
skool.com/from-oven-to-market
Turn your sourdough into a business. Pricing, cottage food law, farmers markets, selling your bread From Henry Hunter, #1 bread community on Skool.โญ๐Ÿ”ฅ
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