1d • Facebook Ads
Ad spend and retargeting
Hi Thomas and Marlee,
- The sales objective campaign still refused to spend so I added a leads objective campaign instead and turned off the traffic campaign. I wonder if this is the right thing to do and if so when should I consider turning the sales objective campaign back on?
- When should I start setting up a retargeting campaign? I heard some advice said Day 1 but also some that said not until I’ve collected 100 purchases. What’s your take on this?
- Thanks!
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Ad spend and retargeting
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