Shoutout to the team behind evyAI—and especially to Basil, the Marketing Director (yes, the four-legged one)! 🐾💼 · AI for LinkedIn

Jul '25 • Ideas

Shoutout to the team behind evyAI—and especially to Basil, the Marketing Director (yes, the four-legged one)! 🐾💼

I just have to share how inspired I am by the way this team is bringing heart and personality into the world of AI.

Having Basil crash a podcast and take over TikTok? That’s not just cute—it’s strategic. It shows how authentic, relatable storytelling can outshine even the most polished campaigns. As someone who helps brands build genuine engagement strategies, I can say with confidence: this works.

People connect with characters. With moments. With community. Basil’s head tilts, podcast cameos, and behind-the-scenes charm are a reminder that emotional connection beats corporate polish—every time.

To everyone exploring new ways to humanize your brand: take notes. This is how it’s done. 👏

Can’t wait to see more from evyAI and the paws-itively brilliant Basil. 🐶🎤📱Let’s keep building brands that feel human—even when powered by AI.

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