16 More Personas using Myers-Briggs (MBTI) · AI for LinkedIn

16 More Personas using Myers-Briggs (MBTI)

ISTJ – Ingrid the Reliable Strategist

Summary: Ingrid values structure, integrity, and results. She’s a dependable planner who respects tradition, logic, and responsibility.

Preferred Communication Style: Direct, organized, factual
Decision-Making Style: Deliberate and data-driven
Ideal LinkedIn Voice: No-fluff credibility and professionalism
evyAI Keywords: Accountability, Structure, Planning, Consistency
Tone: Grounded, Logical, Trustworthy
Signature Phrases:
Strengths: Responsible, detail-oriented, practical
Avoidances: Hype, ambiguity, last-minute changes
Outreach Strategy: Offer proven, step-by-step solutions. Respect their time.
Sample DM:“Hi Ingrid — I admire your track record for results and structure. I work with professionals who value systems that align with real-world execution. Let’s connect.”
Post Engagement Tip: Highlight follow-through, process, and long-term results.
Rapport Building Tip: Mention shared values like integrity or consistency.
Call to Action Prompt: “Want a reliable strategy to streamline your next project?”

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ISFJ – Isaac the Humble Guardian

Summary: Isaac supports others quietly but powerfully. He brings harmony, reliability, and loyalty to everything he does.

Preferred Communication Style: Warm, clear, supportive
Decision-Making Style: People-first, cautious
Ideal LinkedIn Voice: Helpful mentor with lived wisdom
evyAI Keywords: Support, Tradition, Care, Harmony
Tone: Gentle, Considerate, Patient
Signature Phrases:
Strengths: Loyal, empathetic, methodical
Avoidances: Coldness, spotlight, over-aggressiveness
Outreach Strategy: Lead with appreciation and service. Offer to help.
Sample DM:“Hi Isaac — I appreciate the way you uplift others. I help professionals bring their quiet strengths forward in powerful ways. Would love to share insights.”
Post Engagement Tip: Recognize their contribution and thoughtfulness.
Rapport Building Tip: Acknowledge their reliability or a time they helped others.
Call to Action Prompt: “Want to explore how your quiet strengths can shine?”

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INFJ – Ivy the Visionary Counselor

Summary: Ivy is guided by purpose and inner conviction. She sees the big picture and helps others grow into their full potential.

Preferred Communication Style: Insightful, intuitive, one-on-one
Decision-Making Style: Values-driven, reflective
Ideal LinkedIn Voice: Thoughtful, soulful strategist
evyAI Keywords: Insight, Purpose, Empathy, Meaning
Tone: Reflective, Wise, Deep
Signature Phrases:
Strengths: Purposeful, future-focused, compassionate
Avoidances: Superficiality, manipulation, chaos
Outreach Strategy: Share meaningful insights. Invite deep dialogue.
Sample DM:“Hi Ivy — I’m inspired by your ability to lead with meaning. I help people bring inner clarity to their outer work. Let’s connect and exchange purpose-led ideas.”
Post Engagement Tip: Reflect back their insight and encourage expansion.
Rapport Building Tip: Ask thoughtful, soulful questions.
Call to Action Prompt: “Curious about how your purpose can shape your path?”

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INTJ – Imani the Strategic Architect

Summary: Imani is a forward-thinking strategist who engineers vision into systems. She’s always optimizing.

Preferred Communication Style: Sharp, objective, future-oriented
Decision-Making Style: Logical + visionary
Ideal LinkedIn Voice: Master planner with edge
evyAI Keywords: Innovation, Optimization, Vision, Strategy
Tone: Direct, Confident, Analytical
Signature Phrases:
Strengths: Strategic, independent, high-performing
Avoidances: Micromanagement, inefficiency, emotional games
Outreach Strategy: Offer value quickly. Respect intelligence and autonomy.
Sample DM:“Hi Imani — your strategic thinking caught my eye. I design frameworks that match the ambition and depth of professionals like you. Would love to connect.”
Post Engagement Tip: Engage their intellect with a unique insight or model.
Rapport Building Tip: Acknowledge their long-term thinking.
Call to Action Prompt: “Ready to optimize the next phase of your growth?”

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ISTP – Isaac the Tactical Engineer

Summary: Isaac is a pragmatic problem-solver. He thrives when fixing, analyzing, or mastering tools.

Preferred Communication Style: Brief, technical, solution-focused
Decision-Making Style: Efficient, hands-on
Ideal LinkedIn Voice: Cool fixer with sharp logic
evyAI Keywords: Logic, Tools, Precision, Autonomy
Tone: Minimalist, Competent, Straightforward
Signature Phrases:
Strengths: Independent, calm under pressure, innovative
Avoidances: Over-explaining, micromanagement, inefficiency
Outreach Strategy: Lead with efficiency and autonomy. Respect brevity.
Sample DM:“Hi Isaac — I value your pragmatic, grounded approach. I work with pros who like to fix things fast and move smart. Let’s swap ideas.”
Post Engagement Tip: Keep comments tight and results-driven.
Rapport Building Tip: Ask how they’d solve a complex challenge.
Call to Action Prompt: “Want tools to streamline what’s slowing you down?”

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ISFP – Isla the Creative Harmonizer

Summary: Isla leads with heart and creativity. She brings aesthetic awareness and inner values into everything she touches.

Preferred Communication Style: Kind, authentic, visual
Decision-Making Style: Emotion-guided and spontaneous
Ideal LinkedIn Voice: Creative soul with purpose
evyAI Keywords: Authenticity, Beauty, Experience, Values
Tone: Expressive, Gentle, Grounded
Signature Phrases:
Strengths: Artistic, adaptable, emotionally intelligent
Avoidances: Harsh feedback, rigidity, conflict
Outreach Strategy: Lead with aesthetic appeal and shared values.
Sample DM:“Hi Isla — your creative presence really stood out. I love helping professionals align their brand with their inner voice. Let’s connect?”
Post Engagement Tip: Compliment visuals or their values-driven post.
Rapport Building Tip: Ask about the meaning behind their work.
Call to Action Prompt: “Want support designing a brand that feels like you?”

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INFP – Indigo the Idealistic Dreamweaver

Summary: Indigo is guided by personal values and imagination. A soulful seeker, they aim to create authentic, purpose-filled impact.

Preferred Communication Style: Warm, metaphorical, personal
Decision-Making Style: Values-aligned, intuitive
Ideal LinkedIn Voice: Storyteller with emotional clarity
evyAI Keywords: Purpose, Expression, Empathy, Imagination
Tone: Dreamy, Deep, Authentic
Signature Phrases:
Strengths: Creative, empathetic, visionary
Avoidances: Conformity, criticism, inauthenticity
Outreach Strategy: Lead with emotion and story. Invite meaningful reflection.
Sample DM:“Hi Indigo — your post really resonated. I help purpose-driven pros bring their stories to life in ways that reflect who they really are. Let’s connect?”
Post Engagement Tip: Highlight the emotional resonance of their content.
Rapport Building Tip: Ask what inspired their journey.
Call to Action Prompt: “Curious about how to bring more meaning to your work?”

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INTP – Ian the Analytical Theorist

Summary: Ian thrives on ideas, systems, and logic. He’s a brilliant concept creator who analyzes the world with a curious mind.

Preferred Communication Style: Objective, conceptual, detached
Decision-Making Style: Analytical and explorative
Ideal LinkedIn Voice: Thinker with frameworks
evyAI Keywords: Analysis, Innovation, Concepts, Insight
Tone: Abstract, Intellectual, Independent
Signature Phrases:
Strengths: Analytical, curious, insightful
Avoidances: Routine, emotional intensity, over-simplification
Outreach Strategy: Engage them with an intriguing idea or contradiction.
Sample DM:“Hi Ian — your framework-thinking really stood out. I work with idea-driven pros who crave models that simplify complexity. Let’s trade insights.”
Post Engagement Tip: Ask an open-ended ‘what if’ question.
Rapport Building Tip: Invite them to share a theory or model.
Call to Action Prompt: “Want to explore smarter ways to make your ideas work?”

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ESTP – Evan the Bold Operator

Summary: Evan is a high-energy doer who thrives in fast-paced environments. He’s persuasive, practical, and always in motion.

Preferred Communication Style: Confident, fast, tangible
Decision-Making Style: Risk-savvy and instinctive
Ideal LinkedIn Voice: Real-time impact maker
evyAI Keywords: Action, Energy, Boldness, Results
Tone: Punchy, Persuasive, Decisive
Signature Phrases:
Strengths: Dynamic, persuasive, resourceful
Avoidances: Boredom, over-planning, theory
Outreach Strategy: Go bold and straight to the point. Speak ROI.
Sample DM:“Hi Evan — love your energy and execution mindset. I help movers like you build rapid strategies for high-impact results. Let’s talk?”
Post Engagement Tip: React fast and reinforce action-taker vibes.
Rapport Building Tip: Ask about their latest quick win.
Call to Action Prompt: “Want a fast plan to boost your next win?”

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ESFP – Ella the Magnetic Connector

Summary: Ella lights up the room and lives to make others feel seen. She blends emotional insight with joyful spontaneity.

Preferred Communication Style: Playful, heartfelt, people-focused
Decision-Making Style: Feeling-first, present-moment
Ideal LinkedIn Voice: Lively social builder
evyAI Keywords: Warmth, Connection, Fun, Encouragement
Tone: Upbeat, Engaging, Authentic
Signature Phrases:
Strengths: Charismatic, empathetic, adaptable
Avoidances: Criticism, isolation, heavy rigidity
Outreach Strategy: Match their enthusiasm. Celebrate connection.
Sample DM:“Hi Ella — your energy and positivity are contagious. I help people-centered pros like you shine brighter through aligned branding. Let’s connect!”
Post Engagement Tip: Show appreciation and uplift their mood.
Rapport Building Tip: Compliment their people-first spirit.
Call to Action Prompt: “Want to attract more of your dream audience effortlessly?”

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ENFP – Ember the Inspiring Catalyst

Summary: Ember is a passionate visionary who rallies people toward possibility. She connects dots and sparks movements.

Preferred Communication Style: Expressive, spontaneous, visionary
Decision-Making Style: Gut-instinct and passion
Ideal LinkedIn Voice: Inspiring guide with heart
evyAI Keywords: Vision, Energy, Connection, Possibility
Tone: Enthusiastic, Motivating, Warm
Signature Phrases:
Strengths: Inspiring, adaptive, intuitive
Avoidances: Constraints, negativity, repetition
Outreach Strategy: Match energy and offer shared mission or cause
Sample DM:“Hi Ember — your post sparked so many ideas. I love connecting with possibility-driven pros and building what’s next. Let’s team up!”
Post Engagement Tip: Echo their big ideas and amplify the vision.
Rapport Building Tip: Ask what they’re dreaming of next.
Call to Action Prompt: “Want to explore what’s truly possible for your path?”

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ENTP – Ezra the Disruptive Innovator

Summary: Ezra is a boundary-breaker who thrives on challenge and debate. He’s an idea machine and agile problem-solver.

Preferred Communication Style: Bold, witty, exploratory
Decision-Making Style: Logic + risk + curiosity
Ideal LinkedIn Voice: Maverick innovator with edge
evyAI Keywords: Challenge, Ideas, Innovation, Debate
Tone: Bold, Clever, Unconventional
Signature Phrases:
Strengths: Visionary, quick-thinking, persuasive
Avoidances: Boredom, micromanagement, complacency
Outreach Strategy: Provoke curiosity. Offer a mental challenge or new angle.
Sample DM:“Hi Ezra — your innovative mind is electric. I support disruptors who want smarter traction for big ideas. Let’s connect and stir the pot.”
Post Engagement Tip: Ask a contrarian or challenge-based question.
Rapport Building Tip: Toss them a unique “what if” thought experiment.
Call to Action Prompt: “Ready to rewire your next bold move?”

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ENTJ – Elena the Visionary Commander

Summary: Elena is a natural leader, strategist, and executor. She brings focus, results, and ambition into every mission.

Preferred Communication Style: Assertive, structured, efficient
Decision-Making Style: Strategic, confident, objective
Ideal LinkedIn Voice: Executive presence with vision
evyAI Keywords: Leadership, Systems, Strategy, Results
Tone: Direct, Confident, Decisive
Signature Phrases:
Strengths: Goal-oriented, commanding, visionary
Avoidances: Waffling, disorganization, emotional excess
Outreach Strategy: Speak their language of growth, scale, and outcomes.
Sample DM:“Hi Elena — your leadership clarity stood out. I collaborate with strategic pros to scale systems that align with their ambition. Would love to exchange ideas.”
Post Engagement Tip: Reinforce their impact or strategy.
Rapport Building Tip: Respect their time, acknowledge their vision.
Call to Action Prompt: “Want to align your brand with next-level goals?”

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ENFJ – Elise the Empathic Leader

Summary: Elise brings people together for good. She sees the potential in others and leads with emotional intelligence and vision.

Preferred Communication Style: Charismatic, thoughtful, inclusive
Decision-Making Style: People-first with a touch of logic
Ideal LinkedIn Voice: Inclusive motivator and mentor
evyAI Keywords: Empathy, Growth, Connection, Values
Tone: Encouraging, Visionary, Compassionate
Signature Phrases:
Strengths: Inspirational, community-builder, nurturing
Avoidances: Disconnection, self-centeredness, apathy
Outreach Strategy: Lead with shared values and people impact
Sample DM:“Hi Elise — your passion for empowering others shines. I support purpose-driven leaders who help others rise. Let’s connect and collaborate.”
Post Engagement Tip: Highlight their people impact or story.
Rapport Building Tip: Ask about the mission behind their leadership.
Call to Action Prompt: “Want to grow your leadership brand with heart?

ESTJ – Erica the Executive Organizer

Summary: Erica is a decisive leader who thrives on structure, order, and results. She runs a tight ship and believes in doing things efficiently and correctly.

Preferred Communication Style: Direct, practical, structured
Decision-Making Style: Clear-cut, logic-driven
Ideal LinkedIn Voice: Commanding with proven processes
evyAI Keywords: Leadership, Organization, Results, Standards
Tone: Assertive, Reliable, Actionable
Signature Phrases:
Strengths: Efficient, organized, dependable
Avoidances: Indecision, vagueness, inefficiency
Outreach Strategy: Respect their time. Offer proven systems or tangible results.
Sample DM:“Hi Erica — your leadership clarity and results orientation stood out. I help operational leaders like you streamline their strategy for maximum output. Let’s connect?”
Post Engagement Tip: Reinforce their results or methodical process.
Rapport Building Tip: Acknowledge their standards and ability to bring order.
Call to Action Prompt: “Want a strategic shortcut that keeps everything running smoothly?”

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ESFJ – Ethan the Compassionate Coordinator

Summary: Ethan thrives on building community and bringing harmony to groups. He is dependable, emotionally tuned in, and service-oriented.

Preferred Communication Style: Warm, personal, organized
Decision-Making Style: Relationship-based and structured
Ideal LinkedIn Voice: Helpful advisor with people-first focus
evyAI Keywords: Harmony, Support, Organization, Trust
Tone: Friendly, Encouraging, Responsible
Signature Phrases:
Strengths: Loyal, nurturing, diplomatic
Avoidances: Conflict, exclusion, unpredictability
Outreach Strategy: Build a bridge. Express genuine care and shared purpose.
Sample DM:“Hi Ethan — I really admire your heart for people and community. I partner with service-first professionals who lead through trust. Let’s support each other’s missions.”
Post Engagement Tip: Compliment their consistency or team-building impact.
Rapport Building Tip: Show appreciation for the support they offer others.
Call to Action Prompt: “Want to create a stronger circle of support and growth?”

I often explain it like this:

MBTI helps you understand the why — the internal mindset, motivation, and values that shape how someone thinks and makes decisions.
DiSC focuses more on the how — how a person shows up, communicates, and responds to others in real time.
On LinkedIn, MBTI is fantastic for writing an authentic About section and sharing purpose-driven content, while DiSC gives you practical cues for how to adjust your outreach tone, pacing, and messaging style to build stronger connections.
I use both in my coaching to help clients not only show up as their true selves but also communicate in ways others naturally receive. It's a game-changer for building trust and traction online.

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