We all hear that “to be successful, you need to know where you’re going.”
And yes… true. But also - that question can feel impossible to answer when you’re just craving ANY win, any forward movement, any sign that what you’re building is working.
And when you don’t have your own definition, it becomes way too easy to start chasing someone else’s.
Their numbers.
Their lifestyle.
Their way of building.
Their goals.
And then you wonder why you still don’t feel happy even when things are working. 🤷♀️
Success is personal. Deeply personal.
It’s tied to your season of life, your energy, your values, and what you actually want your days to look like.
So if defining success feels murky right now, try flipping the question:
What is NOT success for me?
What absolutely does NOT fit the life I want?
For me, “not success” looks like:
• Live monthly launches
• Feast/famine income cycles
• Working 8-hour days
• A calendar filled with nonstop calls
• Managing a big team or office
Once I’m honest about what I’m not building, it becomes so much easier to see what I am building — and what kind of success will actually feel good and sustainable.
So I’m curious…
What does NOT SUCCEES look like for you right now?