our 8 figure event content strategy

happy saturday :)

i just posted a video on youtube where i break down our IRL event content strategy...

...the content captured at IRL events is arguably the most high-leverage, high-ROI strategy you can deploy

since we started doing events back in 2020, we have been able to generate over $10 million in direct revenue from events, but if we included the indirect revenue generated from event content & marketing assets we created from event content, that figure would be MUCH higher

i can't stress enough how important it is to have a solid content strategy in place when hosting in-person events

enjoy the video, and feel free to drop any comments/questions down below👇

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