Welcome to the Etsy Growth Lab! You’re in the right place — and I’m really glad you’re here. Etsy Growth Lab is designed to help you stop guessing, stop spinning, and start making clear, strategic progress in your Etsy shop. This is not a course you need to binge or “catch up on.” It’s a lab — meaning you’ll apply what matters right now, at your pace, with guidance.

- How buyers actually evaluate Etsy shops in 5–10 seconds - Shop branding basics that affect trust (banner, profile, About section) - Policies that increase conversions (returns, delivery, personalization clarity) - Common trust killers I see in launched shops - Mobile-first shop layout mistakes - How to audit your shop like a buyer (quick checklist)

How Buyers Find You on Etsy (Without Guessing) Now that your shop is trustworthy and clear, this module teaches you how to: • Etsy SEO basics (titles, tags, descriptions) • Get found by the right buyers • Use SEO intentionally (not obsessively) • Understand what Etsy is actually testing • Make SEO decisions that compound over time • AI prompt bank for SEO titles & tags This is not about gaming the algorithm — it’s about alignment with buyer intent.

• How to use Alura & Everbee for research • Finding profitable niches • Worksheet: Product research tracker • AI prompt bank for research analysis

How to scale what’s working (without burning out)

How to bring the right people to your shop (without burning out or chasing every platform)

How To Diagnose Problems, Stop Guessing & Fix It

Here you will find helpful resources for brand new Etsy sellers including a launch strategy, how to get your first 25 sales and more

• Using AI tools (Canva, Kittl, MidJourney) • Design tutorials for POD & digital products • Mockup creation guide • Exercise: Create your first 3 designs

• Weekly office hours replay library • Common mistakes & how to fix them • Mini-training: How to analyze Etsy stats • Worksheet: Troubleshooting checklist

Here you will find the recordings for our weekly live office hours.